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Associations & Clubs

Founders and startups need industry experience, industry contacts and experienced coaches: to put groundbreaking ideas to the test, create financial viability and enable them to enter the market. Bring startups and good ideas from paper to successful business!

References in the area of Associations & Clubs

What is your goal?

Our innovation consulting experts support you in your innovation projects and strengthen your innovative capacity. Our innovation consulting experts will support you in your innovation projects and strengthen your innovative capacity.

Step by step to innovation success


Finding innovation potential

Together we find opportunities for innovation on the market. Suitable for your company. With validated sales opportunities.


Carry out pilot project

First innovations in partnership with your company. Prototype, business case and implementation included.


Develop organization

A successful approach needs to be repeated. Other divisions are following suit. A culture of innovation emerges.

Your contact person

Nina Defounga

030 – 89 64 72 09

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Innovation for associations and associations: New horizons for members

Associations and associations are interested in innovation in order to remain sustainable and to enable their member companies to innovate. The monthly membership newspaper is not enough. The needs of members, technological progress and the question of the raison d’être are recurring themes.

Drivers of innovation in associations

Digitalization and technological innovations

Advancing digitalization requires associations and associations to leave the paths of the past and face the challenges of new technologies. Again for the association’s work itself, but also to empower member companies. Questions that arise in this context include:

    • What digital products and services will we offer in the future to attract and retain members?
    • How are the markets and alternative offers developing? Which digital technologies bring forward in the long term, which only cost time?
    • How can associations expand into new sectors without losing their core identity or competing with their members?



Sustainability, ethics and economic viability

Changing legal frameworks and growing environmental awareness require associations and associations to take a proactive role in designing sustainable and ethically responsible business models. Important challenges in this context are:

  • How can technologies and processes be designed sustainably and ethically to best support members and interest groups?
  • Which value chains and networks enable sustainability business models that go beyond pure recycling?
  • How can market acceptance for sustainable solutions be tested, especially in a time when Sustainability is a trend, but the willingness to pay is still hesitant?


Startups, networking and new ecosystems

Associations are rarely the sole main contacts of their member companies. Rather, member companies want support in networking with other players. With startups, with cooperation partners and with parties in the ecosystem that you don’t yet know yourself. This requires not only a proactive stance, but also the creation of dynamic ecosystems for innovation. Key challenges in this context are:

  • How can associations and associations use innovative technologies and processes to retain and support members?
  • Which ecosystems enable innovative business models that go beyond traditional structures?
  • How can the acceptance of innovative solutions on the market be tested, especially at a time when innovation is in vogue lies, but the implementation hurdles are high?

Those who see these challenges as an opportunity have the opportunity to actively shape entire industries and to unite startups, companies, associations and other players to form the new ecosystem. It is important to promote innovative ideas in order to ensure the future viability of associations, associations and their members together in the long term.

This is how TOM SPIKE supports associations, associations and public institutions

Associations and associations often need interactive Workshop formats for member companies, functioning innovation processes for their own innovations or support in the joint design of future-proof services and products. TOM SPIKE creates these added values using participatory approaches and close collaboration with private and public organizations.