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Innovation consulting

Innovation consulting helps companies to permanently increase their innovative capacity and to successfully start, drive forward and complete specific innovation projects.

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Why innovation consulting

Innovation means more differentiation. More employee and customer enthusiasm. More success.
Innovation consulting helps companies to permanently increase their innovative capacity and to successfully start, drive forward and complete specific innovation projects.

What is innovation consulting

According to Peter Drucker, innovation is one of the two main functions of every company. Innovation consulting is therefore a special form of management consulting that aims to strengthen a company’s ability to innovate. In other words, the ability to create fundamental change or absolute innovation and lead it to success in the target group.

A strong capacity for innovation is characterized by a continuous stream of new ideas that meet a relevant need, a high success rate in implementation and the resulting absolutely unique position in the market.

Services within the scope of innovation consulting are e.g:

  • Support for innovation projects
  • Strengthening the ability to innovate
  • Development of innovation processes
  • Skills development for individuals and companies
  • Takeover of work packages for innovation

What are the benefits of innovation consulting?

Innovation consulting focuses on uniqueness, while classic consulting relies on the implementation of standardized patterns. Compared to traditional consulting, innovation consulting offers a whole range of advantages:

DIFFERENTIATION IN THE MARKET

Innovation is the approach of doing things differently. In connection with the success in the target group, the differentiation from the masses increases. With increasing innovation capability, differentiation is growing ever faster, so that even in commodity sectors, unmistakable differentiation is emerging.

COMPETITIVE ADVANTAGES THAT ARE DIFFICULT TO COPY

By developing innovative value propositions (technologies, products, services, business models), companies create competitive advantages beyond "a little cheaper than ..." and "a little faster than ...".

INCREASED EMPLOYEE MOTIVATION

The positive public image of innovative companies is transferred to existing employees and applicants (employer branding).

RISING MARGINS AND EARNINGS

78% of buyers prefer to buy from innovative companies. Greater willingness to pay for inspiring products and services and increased sales thanks to a competitive advantage and greater visibility lead to rising margins and earnings.

Voices of satisfied customers

Don't leave invention disclosures to chance any longer!

Structured invention saves time and delivers higher degrees of novelty.
The inventions actually fit your core business and suit the respective patent situation. An effective approach to technological innovation.

How innovation consulting works

How does innovation consulting actually work? Innovation consulting focuses on increasing the company’s ability to innovate. This is achieved through first-hand experience gained by the company’s employees themselves. Backing and support from the company management are the basis for independent action.

The entire innovation consulting process is divided into four phases:

1

WARM-UP - CONNECTING INSTEAD OF RUSHING

In this phase, it is important to build mutual trust between the company management and the consulting team.

2

PILOT - GROW INTO IT INSTEAD OF PUTTING IT ON

Every company is different. And not every recipe for success can be transferred everywhere without further ado. An innovation pilot project helps to work out the company's unique characteristics in terms of innovation capability and at the same time to create the first presentable, inspiring innovation successes.

3

ANCHOR - ESTABLISHING INSTEAD OF ROLLING OUT

Innovation has to happen all by itself. Working on the innovation system and the nine fields of action makes it possible to achieve this goal. to achieve innovative capability. The focus of this phase is on enabling the organization and its employees to make regular, ever larger and more successful innovations.

4

ACCELERATE - STRENGTHEN INSTEAD OF SILTING UP

Innovations accompanied by innovation consulting are only half the battle. They are comparable to driving lessons. Sure: you get from A to B. But sooner or later, friends and fans should be in the car, not the driving instructor. And the car must also be a different one! This is done by developing moderators and innovators within the company. Specific training, selective coaching and working together on the big chunks. Because the unclouded view from the outside is a rare plant of irreplaceable value. No one has yet succeeded in breeding them within a company.

Matching whitepapers on the topic

Innovation is a matter of persuasion. Many people first have to be convinced that innovation can be learned, that creativity is not a mysterious character trait and that everyone is capable of developing patent-ready solutions. Because mountains can only be moved when many people pull together. White papers are a good means of persuasion. They are free of charge, practically oriented and can be read by anyone without any entry barriers.

Checklist

Shortcut to successful customer interviews for innovation

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Nina Defounga

030 – 89 64 72 09

n.defounga@tomspike.com